The jacket journal
THE DESIGN GUIDE 1 MIN READ
A jacket that tells your story.
A practical guide to choosing your colors, lettering and artwork before you customize a varsity jacket.
Start with a color story
Choose one main body color, then a sleeve color that gives it room to stand out. A restrained palette makes names and artwork easier to read. Use your team colors as a starting point, then review the ribbing, pockets and lining together.
Give every detail a purpose
A chest initial can be enough. Add a name, a year or a back design only when it adds meaning. Keep small lettering simple, and compare the design from the front, back and both sleeves.
Review before you order
Check spelling, placement, colors and size. Download a preview and share it with your group before approving an order. On-screen colors vary between displays, so confirm important material and color requirements with the store.
A design reference is a starting point. Confirm materials, fit and available options with the actual product before ordering.
5 things we love about hoodies
An original Varsity Jacket Team guide to 5 things we love about hoodies. Plan the details, compare your options and review the actual product before ordering.
Read the notes
A Screen-Inspired Bomber Styling Brief
An original Varsity Jacket Team guide to a screen-inspired bomber styling brief. Plan the details, compare your options and review the actual product before ordering.
Read the notesA Screen-Inspired Hoodie Styling Brief
An original Varsity Jacket Team guide to a screen-inspired hoodie styling brief. Plan the details, compare your options and review the actual product before ordering.
Read the notes